What is essential to do before starting the selling process at an auction?

Before commencing the selling process at an auction, addressing any audience questions is crucial. This step ensures that bidders are fully informed and comfortable with the auction items, the process itself, and any specific rules that may apply during the auction. When potential bidders have the opportunity to ask questions, it fosters a clearer understanding and can help alleviate any uncertainties that could otherwise impact their willingness to bid.

This process also enhances transparency and helps in building trust between the auctioneer and the bidders, which can lead to a more successful auction. Clear communication at the start can prevent misunderstandings later on and can set the tone for a positive auction experience.

Gathering bid sheets, explaining sales tax rates, and estimating auction item values, while important aspects of managing an auction, are secondary to ensuring that the bidders feel confident and informed from the outset. By prioritizing audience engagement and clarity, the auctioneer can facilitate better participation and potentially higher bids.